http://www.beowulfcreative.co.nz/blog/ The latest Blog feeds from www.beowulfcreative.co.nz en-us Mon, 22 Jan 2018 07:16:09 +1300 Rocketspark http://www.beowulfcreative.co.nz/blog/post/23288/Branding-More-Than-Just-a-Logo/ Branding is a critical, but often overlooked element of any business, and many times people think that logo design IS branding. While it is true that logo design and branding go hand-in-hand, they are not the same.  Many businesses overlook the true potential of what a brand can and will accomplish, settling for just a logo. But, what is the difference between a logo and branding - and why do you need a brand anyway, not just a logo?... Tue, 16 Jan 2018 10:24:20 +1300 http://www.beowulfcreative.co.nz/blog/#post23288